The Los Angeles Kings announced this week that they will be wearing the logo of Iron Bow on their road white jerseys during the upcoming 2024-25 NHL season.
The patch features Iron Bow’s mostly text-based horizontal logo in black on a white rounded rectangle patch. Iron Bow is a Virginia-based IT solutions provider.
This will be the first road jersey advertisement deal the Kings have struck. They will continue to wear the Mercury Insurance patch on their home black sweater, just as they did last season.
“As we gear up for an exciting new season, having Iron Bow as our Official Away Jersey Patch Partner is a significant step forward for our team,” said LA Kings President and Hall of Famer Luc Robitaille in the press release. “Iron Bow’s advanced tech solutions will play a crucial role in enhancing our performance. Their commitment to innovation and excellence mirrors our own, and we’re confident that their technology will help us become a better, more competitive team, both on and off the ice.”